Starbucks and Apple have announced a new ‘Pick of the Week’ promotion. The promotion offers Starbucks customers a chance to download and listen to complimentary new music and videos each week. Featured artists thus far include a pretty good lineup including Carly Simon, Counting Crows and more.
Every Tuesday more than 7,000 Starbucks locations in the US (sorry Canada) will stock a new ‘Pick of the Week’ download card redeemable at the iTunes Store. The card will get you a complimentary song or video hand-picked by Starbucks and iTunes. The first pick is Counting Crows’ new song ‘Washington Square.’
Once the Pick of the Week cards are distributed via Starbucks locations, customers have up to 60 days from the date of issue to redeem via iTunes.
Eddy Cue, President of iTunes commented:
“Pick of the Week provides an incredible way for Starbucks customers to discover great new music and videos for free on the iTunes Store.. With the world’s largest online catalog of music and video there is truly something for everyone.”
I kind of like this idea. I like Starbucks. I own more than one Mac… I run iTunes… and I enjoy music. If this promotion was only available in Canada I’d be all over it 🙂
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TAGS: starbucks
