In its latest consumer electronics spending survey, ChangeWave has some really interesting numbers for us. In the survey, they have come to the conclusion that we’re in for the weakest 90-day outlook in some time (at least since the inception of the survey). Despite the slow-down, Apple is still near the top of the list […]
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Apple Maintains a Strong Holiday Outlook Despite Economic Downturn

In its latest consumer electronics spending survey, ChangeWave has some really interesting numbers for us. In the survey, they have come to the conclusion that we’re in for the weakest 90-day outlook in some time (at least since the inception of the survey). Despite the slow-down, Apple is still near the top of the list for those that are looking to drop some coin.

Of those surveyed, 8 percent were in the market for a new laptop. Of those 8 percent, 33 percent noted that they were considering an Apple. This tied Apple with rival Dell. Another 7 percent are ‘likely’ to buy the new aluminum MacBook within the next 90 days, and 6 percent are considering the price-reduced white MacBook. Lower the price and the thing should sell! At least in theory.

In regards to desktops, 6 percent of the folks surveyed are looking for a new desktop purchase. Of those, over 25% of the respondants are looking to Apple for their next desktop.

Looks like Apple is in some pretty good shape despite the recent economic downturn. With MacWorld coming in January, there’s no doubt that Apple will be in the thoughts and minds of consumers when they are making their next purchase.

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