Apple has faired well clinching several of the top spots in Vitrue’s list of top social brands for 2008. The iPhone came in at #1, with Apple coming in at #3, iPod hitting #7 and Mac coming home in 16th place. Not a bad showing. Those are some powerful brands.
This is the first-ever edition of the Vitrue Top 100 Social Brands list. Last year Vitrue launched their Social Media Index (SMI) which captures a brand’s share of voice on the social web.
So how does Vitrue calculate the top 100? Let them explain:
The Vitrue 100 is the result of Vitrue’s daily analysis of over 2,000 popular brands. Each day, Vitrue analyzes the online conversations on a variety of social networking, blogging, microblogging, photo and video sharing sites.
Of course, there’s more to it than that alone… You can read all about the methodology here.
Check out the full top 100 list after the jump >
The Vitrue 100 of 2008
- iPhone
- CNN
- Apple
- Disney
- Xbox
- Starbucks
- iPod
- MTV
- Sony
- Dell
- Microsoft
- Ford
- Nintendo
- Target
- PlayStation
- Mac
- Turner
- Hewlett-Packard
- Fox News
- BlackBerry
- ABC
- Coke
- LG
- Best Buy
- Honda
- eBay
- Sharp
- Lincoln
- NBA
- Pepsi
- General Motors
- McDonald’s
- General Electric
- Walmart
- NFL
- Mercedes
- BMW
- Samsung
- Nike
- Subway
- Dodge
- Pandora
- CBS
- Mercury
- NBC
- Disneyland
- last.fm
- Toyota
- Cadillac
- Chevy
- Jeep
- Netflix
- Nascar
- Suzuki
- Red Bull
- Wendy’s
- Burger King
- Volkswagen
- REI
- Nissan
- T-Mobile
- Verizon
- Macy’s
- AT&T
- Guess
- Victoria’s Secret
- Walt Disney World
- Audi
- TBS
- Cartoon Network
- IKEA
- SEGA
- Kia
- Porsche
- Fox
- Intel
- IBM
- VH1
- MLB
- Cisco
- Oracle
- Saturn
- Sprite
- Subaru
- Adidas
- BP
- AMC
- Chili’s
- The Gap
- Capital One
- Hyatt
- Costco
- KFC
- Adult Swim
- Jet Blue
- Taco Bell
- Converse
- Sirius
- Puma
- Sears
[ Source ]
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