I just posted a short while ago about a new integration between the AP Mobile and Evernote iPhone apps, which lets you easily and directly clip news articles from AP straight over to Evernote. Up to now, I ‘d not heard much about 3rd party app to 3rd party app integration in the iPhone OS […]
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Integration Between 3rd Party iPhone Apps – Huge Potential?

iPhone 3rd party apps integration

I just posted a short while ago about a new integration between the AP Mobile and Evernote iPhone apps, which lets you easily and directly clip news articles from AP straight over to Evernote.

Up to now, I ‘d not heard much about 3rd party app to 3rd party app integration in the iPhone OS 3.0.  I know we can copy & paste between all apps, and that we now have in-app email being adopted by a number of apps “ but this level of collaboration between 3rd party apps feels much more exciting to me.

When you make use of the clip to Evernote feature in AP Mobile, it not only does the clipping, but it takes you straight to Evernote and the newly clipped-in article.  To me, this is getting awfully close to ‘background apps ‘ territory, and that ‘s a very, very good thing!

Of course, I know this is not true background apps “ but it feels more in the neighborhood, and more useful to me, than push notifications do in most cases.

I am already starting to think of more app-to-app action (and interaction) I ‘d like to see.  The one I would most like to see come along is some ‘Add to Things ‘ action.  I ‘d love to be able to just quickly throw a Twitter message, or email, or other items into Things “ my favorite to-do application, as a new task. 

One thing that would make this even neater and even closer to background apps is if there was a ‘Return to App A ‘ sort of button, if (for example in the AP Mobile to Evernote example) AP is App A and Evernote is App B. 

Anyway, I am very keen to see more of these inter-app integrations and interactions.

What do you all think of the potential in this capability in OS 3.0?  What would be some of your favorite apps / implementations of it?

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