Speaking of Apple Mice. AppleInsider is reporting that Apple’s recently introduced Magic Mouse has doubled Apple’s mouse market share in the eight weeks since it went on sale. That means Apple held over 10% of the mouse market in November. It does appear to be a popular mouse. At the time of this writing, the […]
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Apple’s Mouse Market Share Doubles in the Wake of Magic Mouse Release

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Speaking of Apple Mice. AppleInsider is reporting that Apple’s recently introduced Magic Mouse has doubled Apple’s mouse market share in the eight weeks since it went on sale. That means Apple held over 10% of the mouse market in November.

It does appear to be a popular mouse. At the time of this writing, the Apple online store shows a shipping delay of “7-10 business days.” A local third-party hasn’t been able to get a shipment from Apple to date.

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The NPD (the company that is responsible for the numbers), claims that this data is only representative of sales of the standalone mouse and doesn’t include the Magic Mice included with the new 21.5 and 27-inch iMacs.

Also, Microsoft simply rebrands Logitech mice and sells them as their own. I assume they use a similar business model as Wal-Mart uses to sell generic goods. Seriously.

Chart and story courtesy of AppleInsider.

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