TechCrunch is reporting that Apple’s browser-based “iTunes Preview” now offers previews pages for App Store applications. To see this for yourself, open any direct link to an iPhone app (example) in your favorite Web browser. You’ll notice that instead of only throwing up a dialog box prompting you to confirm that you wish to launch […]
" />

Apple Expands Scope of Browser-based 'iTunes Preview' to Include App Store

Screen shot 2010-02-04 at 11.31.56 AM.png

TechCrunch is reporting that Apple’s browser-based “iTunes Preview” now offers previews pages for App Store applications.

To see this for yourself, open any direct link to an iPhone app (example) in your favorite Web browser.

You’ll notice that instead of only throwing up a dialog box prompting you to confirm that you wish to launch iTunes on your desktop, you’ll see a nice page with the app logo, price, description, screenshots, rating, reviews and more in a new window or tab.

Simultaneously, iTunes will be opened and you’ll be directed to the app’s detail page in the App Store.

iTunes Preview debuted last November, and allowed consumers to view iTunes Store music content in their web browsers without launching iTunes. Not to long thereafter, iTunes Preview was updated, and now offers iTunes’ famous 30-second song samples.

It appears that Apple’s acquisition of music streaming service Lala media is playing a role in these developing web-based iTunes ventures.

Continue reading:

TAGS: