Research company IDC has issued a report with Q4 and full year worldwide sales of “converged mobile devices”, or smartphones as the rest of us know them. Why is this Apple news worthy? The iPhone is selling quicker than the smartphone industry, which itself is growing rapidly.
IDC’s numbers claim that Apple’s iPHone shipments for Q4 2009 increased 97.7% year-over-year. This places iPhone well in from of the industry’s overall growth of 39%. Apple shipped 8.7 million iPhone in Q4 with 16% of the market share. That puts Apple in third behind Research in Motion and Nokia, who both saw growth similar to the industry’s.
As for all of 2009, Apple stayed solidly in third place, while shipping 25.1 million units, which works out to be a 81.9% increase over 2008’s shipments. These shipments gave Apple 14.4% worldwide market share, which was up from 2008’s 9.1%. The market grew by only 15% year-over-year overall.
Excellent numbers. If I was any other company besides RIM or Apple I would watch out.
This is pure speculation on my part, but I’d wager to say that RIM’s market share will slip over time as more and more teens using the iPhone now become businesspeople later in life, and as some of the older, more entrenched Blackberry users start to retire.
Charts and research courtesy of IDC.
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