AppleInsider is reporting that Apple is well into negotiations with AMD to bring their processors to future Mac models. Of course, this would break Apple’s exclusive usage of Intel chips since the switch from PowerPC chips in 2006. Representatives for the Sunnyvale, Calif.-based AMD have recently been seen on Apple’s Commuter Coach buses, and executives […]
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AMD Processors Coming to Future Macs?

AppleInsider is reporting that Apple is well into negotiations with AMD to bring their processors to future Mac models. Of course, this would break Apple’s exclusive usage of Intel chips since the switch from PowerPC chips in 2006.

Representatives for the Sunnyvale, Calif.-based AMD have recently been seen on Apple’s Commuter Coach buses, and executives for the chipmaker have been spotted on their way out of meetings with members of Apple’s top brass, according to people familiar with the matter.

The meetings have reportedly included briefings by AMD that have since enabled Apple to begin working with AMD processors in its labs as part of an initiative to position the chips inside some of the company’s forthcoming products.

The report claims that Apple is looking for increased flexibility in their computer lines into the future. This move is to circumvent things like Intel’s recent chip shortages that reportedly caused the recent MacBook Pro updates to be delayed as long as they did. Additionally, licensing disagreements between NVIDIA and Intel, have lead to Apple seeking alternatives.

AMD chips aren’t as highly regarded as Intel processors. That said, Apple may know things we don’t, such as AMD’s future roadmap. Also, AMD owns ATI and has the ability to bundle ATI graphics with their chips.

I believe however (just as the report ultimately admits), that this is a negotiations strategy, and these negotiations with AMD will be used as leverage against Intel in future product talks.

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