Image Source: TheAwl.com There are very few areas of marketing that Apple doesn’t excel at. Here’s another example of the power and reach of their brand … Brandchannel, the website of global brand consultancy Interbrand, deemed Apple as the brand with the most total product placements in movies last year. To be specific, Brandchannel determined […]
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Apple Products Appeared in 30% of Top US Box Office Movies Last Year

Feb 23rd 2011 by

ImagineThatMac

Image Source: TheAwl.com

There are very few areas of marketing that Apple doesn’t excel at. Here’s another example of the power and reach of their brand …

Brandchannel, the website of global brand consultancy Interbrand, deemed Apple as the brand with the most total product placements in movies last year.

To be specific, Brandchannel determined that Apple managed to get “its computers, iPads, iPods and other items featured in 30 percent of the top movies at the U.S. box office in 2010.

I bet the percentage of Apple products shown on hit US TV shows is just as high (or higher) than that 30% in the movies.

News Via: Gizmodo

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