Apple is on track to break a quarterly iPhone shipment record set last March, according to analyst Katy Huberty. Huberty, of Morgan Stanley, predicts Apple will ship 42 million iPhone for the quarter.
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Analyst: Apple to set new iPhone quarterly shipment record

Apple is on track to break a quarterly iPhone shipment record set last March, according to analyst Katy Huberty. Huberty, of Morgan Stanley, predicts Apple will ship 42 million iPhone for the quarterly period spanning January to March of 2014.

The number would be a new record for the particular quarter. Last year’s shipments for the same period hold the honor currently, when 37.4 million iPhones were shipped. Consensus has been that Apple would do similar numbers this year with estimates sitting at 38 million units shipped. Data gathered via Morgan Stanley’s AlphaWise smartphone tracker, from which Huberty is basing her analysis,  suggests an additional 4 million shipments.

alpha-wise-iphone

The AlphaWise tracker, which uses web search data has actually been quite accurate recently. The tool’s data has been closer to actual shipping numbers than analysts estimates for three of the last four quarters.

Huberty cites several reasons for demand that could end up higher than most expected, resulting in a year-over-year increase as opposed to shipment numbers staying relatively flat. First, excess production during the holiday season can carry over into the first quarter of the new year, making supply chain analysis an unreliable indicator of actual devices sold. Second, policy changes by US carrier and sales on the iPhone 5s and iPhone 5c at major retailers like Best Buy and Walmart could also play a role in driving up consumer demand.

The difference between 38 million and 42 million devices shipped might not seem like a huge difference on paper, but it’s most certainly a big deal for both Apple and its investors.

[via BusinessInsider]

 

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