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My Thoughts Regarding Apple’s Push for Free Apps

Everything gelled together for me when I read this piece regarding Apple’s promotion of free apps in the App Store. My...

Apple Bumps iAd Developer Payout to 70%

Apple has informed developers that they have bumped the iAd payouts from 60% to 70% of ad revenue. This turn of...

Apple Seeds: More Mountain Lion Features, Officially Drops ‘...

Apple Seeds is iSource’s daily roundup of Apple-related stories for the most diehard of fans, or for the news junkie that...

Apple Lowers Price for iAd Buy-In Again, Facing Greater Competito...

Bloomberg is reporting that Apple has lowered their buy-in fee for their mobile advertising program called iAd, yet again. Prices have...

iAds Reaches Its 100th Campaign

The Loop is reporting that Apple’s iAds campaign has launched it’s 100th ad campaigned, with ads for Coldwell Banker, a real...

Apple Pulling iAds from Kids Apps

MacStories is reporting that the developer of Dex recently noticed that the fill rate for iAds in his app had fallen...

My Thoughts on the State of iAds

With Apple release of “iAd Gallery” for iOS yesterday, it got me thinking about iAds. This was an incredibly transparent attempt...

Apple Releases New App for iOS: ‘iAd Gallery’

Apple has released a simple new, free application called iAd Gallery which showcases several iAd campaigns. That’s it. Here is Apple’s...

Apple Cuts iAd Buy-In Price for Advertisers

All Things Digital is reporting that Apple has cut the minimum commitment price for advertisers for their iAd advertising program. When...

iAds Running into Trouble?

TechCrunch is reporting that the fill rate for Apple’s iAd program may be slumping off after initial demand and interest in...

Apple Introduces ‘iAd Producer’ for iAd Creation

Apple, just tonight, has introduced something they’re calling iAd Producer. This new tool is used for creating, surprise surprise, iAds. The...