BusinessWeek is reporting that Apple has stepped into the ongoing AT&T-Verizon spat with two ads aimed at Verizon’s weaknesses. Apple is touting such strengths as AT&T’s ability to handle voice and data usage at the same time on the 3G network. This ability has also been featured in AT&T’s talking points, in their ongoing attempt […]
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Apple Enters The "AT&T V. Verizon" Fray

Nov 24th 2009 by

BusinessWeek is reporting that Apple has stepped into the ongoing AT&T-Verizon spat with two ads aimed at Verizon’s weaknesses. Apple is touting such strengths as AT&T’s ability to handle voice and data usage at the same time on the 3G network. This ability has also been featured in AT&T’s talking points, in their ongoing attempt to shake the stink of lousy 3G coverage.

The ads can’t help but be viewed against the backdrop of the fight between Verizon Wireless and Apple’s partner AT&T, the one that’s spawned a lawsuit for Verizon’s “There’s A Map For That” TV spots. Here we see Apple doing its part as both a good AT&T partner, and touting a great feature of the iPhone all at once.

As you may have heard, AT&T filed a lawsuit against Verizon earlier in November that claimed Verizon’s ads were “blatantly false and misleading”, while Verizon shot back “the truth hurts.” A federal judge denied AT&T’s request for a shut down of Verizon’s attack ads.

Here are the two iPhone commercials being issued by Apple:

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