Apple has updated their “Apple Store” iOS application. This update primarily ads new features, namely location awareness used to check into appointments at Apple retail stores. What’s new – Add engraving and gift wrapping to select purchases from the Apple Online Store – Reserve products for pickup at an Apple Retail Store – Check in […]
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Apple Updates 'Apple Store' iOS App, Now Has Location Aware Appointment Check-Ins

Screen shot 2010-10-26 at 8.29.39 PM.pngApple has updated their “Apple Store” iOS application. This update primarily ads new features, namely location awareness used to check into appointments at Apple retail stores.

What’s new
– Add engraving and gift wrapping to select purchases from the Apple Online Store
– Reserve products for pickup at an Apple Retail Store
– Check in for Apple Retail Store appointments and call up quick help within stores (iOS 4 required)
– Add Apple Retail Store appointments directly to iCal
– View your upcoming Apple Retail Store activity on a map
– Ability to recognize you when you arrive to an Apple Retail Store and offer you a personalized set of services (iOS 4 required)

The app also adds an option for for the just-announced iPad engraving.

MacStories has a great article covering the gritty details, including how Apple retail employees are issued custom applications to check the queue of customers slated for an appointment, and so on.

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